Well hello there :)

At Shono, we believe YouTube is more than just videos; it’s a global conversation. Every view, like, and especially every comment tells a story about what people truly think, feel, and need.

Our mission is to make sense of that story. We use advanced AI to transform thousands of YouTube comments into structured insights that help creators create better content and help viewers find what truly resonates.

Shono brings two experiences together under one vision:

• Shono Insights: built for everyone who loves exploring real audience voices. We uncover hidden patterns across trending YouTube topics, revealing what people actually care about behind the views and likes.
   
• Shono AI: built for YouTube creators. We turn comment sections into your most powerful research tool, surfacing audience pain points, emotional trends, and content gaps so you can create videos that connect and perform.
   

Together, Shono Insights and Shono AI close the loop between creators and audiences; empowering smarter watching and smarter creating.

Our Story

Shono was born from a simple question:
What if YouTube creators could truly hear their audience, and audiences could discover creators who genuinely understand them?

As founders, we noticed a gap in the way online engagement worked. YouTube’s algorithms amplify what’s popular, not necessarily what’s meaningful. Viewers were leaving valuable insights in comments, but those voices were getting lost in the noise.

We built Shono to change that.
With Shono Insights, we make audience intelligence accessible to everyone.
With Shono AI, we give creators an advantage that goes beyond metrics, the ability to listen deeply and act intelligently.

Both exist to bring the human layer back to YouTube, turning comments into clarity, feedback into growth, and videos into impact.